- The principal object of the Showmen’s Guild has remained the same since its inception as the Van Dweller Association: to protect the interests of its members – Travelling Showmen who gain their livelihoods by attending funfairs. It does this by engagement with national and local government and by enforcing a strict code of rules for its members.
- The Guild is accepted at both national and local levels as the negotiating body for travelling showmen.
- The Guild’s rule book ensures that all members have equal status within the Guild, regardless of the scope of their operations as individual businessmen. The rules, which are enforced by the Guild’s own disciplinary tribunals cover such matters as the orderly running of fairs and the conduct of members both on and off fairgrounds.